Shannon joins hands with “Life” as the editor-in-chief of Xia Nan, launching the “Universe of Heaven and Earth” mobile photography exhibition

The men's brand Shannong landed in Beijing, Shanghai, Harbin, Changsha, Tianjin and many other fashion malls in September and October this year. This brand of men's clothing, which was initially developed with only a small amount of design and sales, will be launched nationwide. At the same time, it will launch the “Mobile Photography Exhibition” with the theme of “Heaven and Earth Health” on October 21st. The series was exhibited by a senior media person and Xia Nan, editor-in-chief of the "Life" monthly magazine.

Xia Nan said that the inspiration for setting up the theme of "Heart and Earth" was derived from Zhuangzi's "Theory of Everything": "Heart and earth are born with me, and everything is one with me." She explained that this "Mobile Photo Exhibition" Marking the beginning of the single-agricultural theme photography exhibition, the single-agricultural mobile photography exhibition will continue as an integral part of the single-agricultural brand culture. The annual theme will be replaced once a year and a different series of humanistic photography artists will be replaced each month. works.

Feng Junlan's works "The Dust Icon" Expecting God

Feng Junlan will be the first artist of the "Mobile Photo Exhibition". His series of works, "The Dust Elephants," will be presented in a single farm store from October 21 to November 30. Feng Junlan was born in Hong Kong in 1961. At the age of three, he came to Taiwan with the propaganda father to visit the Chiayi church and set foot in Taiwan. I like fine art since childhood. In 1979, he joined the Association for Business and Art. After graduating from vocational school, he has been engaged in art design work. Before and after this, he opened his eyes to the photo exhibition of Mou Yizhong but he had not touched the camera. In 1985, he began to learn photography. Since 2004, he has served in the Baptist Bible Society. Shannon's current "Mobile Photograph" exhibition is a series of "Fine Dust Icons" created by Feng Junlan in recent years. This group of works was published in "Life" magazine (with "prepared virgins" as the cover).

All along, single farmers have received appreciation and support from celebrities, such as cultural circles, fashion circles, and media circles. Xia Nan is one of them. Out of the recognition and love of the unique agricultural brand characteristics, Xia Nan decided to serve as the curator of this mobile photography exhibition. “Singong is a fashion brand with independent personality and at the same time a more considerate person. The brand personality of Shannong reflects a kind of human spirit that yearns for life, allowing you to gain joy and strength in static determination.” Xia Nan said.

When talking about the purpose of hosting mobile photo exhibitions, Xia Nan said that single farmers are not a new brand, and everyone has already had some impression and acceptance of it. However, mobile photography exhibitions will inject new meaning into the brand quality of single farmers. "For me, it is like a new life. New things often have great vitality. I hope to inject something new into it."

"It looks like it is more like a 'non-use' move for a single farmer because it does not directly produce any benefits for it." Xia Nan hopes that through a kind of "useless" move, he will reach a single-farmer advocacy in the direction of humanism. The echoing and agitation of the attitude of life, and evoke everyone's respect for nature. “Including you to see those beautiful photographic works, including when you walk into the store, you should have a heart of respect for a piece of clothing, including strangers who have accidentally stepped on your foot, and cherish it in coming and going. The farmers hope to make a cultural effort through such actions."

Single farm effect map

Xia Nan said that after several rounds of screening, the works exhibited by the “Mobile Photo Exhibition” have also been basically confirmed. “The photographers participating in this photo exhibition have all made impressive impressions in exploring the relationship between man, nature, and nature.” She also disclosed that in order to allow more wearers to experience The culture of the brand culture that farmers are trying to convey, while holding a mobile photography exhibition, at the single farmers' gates (Qiao Fu Fang Grass, Kaide Jingpin, Hongkou Dragon Dream, Yuexing Global Port, Hash Wanda, Changsha Kaifu Wanda will also make postcards for the various works from the photo exhibition and give it to the guests.