RUNPIN cast a new pattern of men's fashion in China
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Fashion art of a new realm, men's brand new vision - RUNPIN cast a new pattern of Chinese fashion men On September 21, RUNPIN men's "color gorgeous •" as the theme of the 2013 new conference and spring and summer fair in Green Island International The hotel is held. This interpretation of the philosophy of color fashion feast to the fashion men's subversion of traditional black and white ash, the fashion show has attracted the attention of men in China set off a color revolution. RUNPIN is a famous men's brand rooted in the Spanish fashion art under the Longpin International Group. Founded in 1999 and headquartered in Hong Kong, Longpin International Group has become a large-scale brand apparel group with industrial distribution in Hong Kong, Southeast Asia and Mainland China after more than 10 years of development. ã€With Spanish art as the fashion gene, leading the color revolution of the fashion men's clothing】 RUNPIN men's clothing in the 20th century Madrid "lead the fashion art" "RUNPIN" Club avant-garde fashion powerhouse, with Spanish art concept as the source of brand inspiration, deconstruction Spanish fashion culture , Forging a unique brand culture and art style, young men to provide simple fashion, personality trends, leisure life, a series of clothing and accessories. As Spain's famous men's brand, RUNPIN not only sold in Spain, the sales area more covered Germany, Denmark, Britain, Italy, Switzerland, France, Greece and other places. RUNPIN into the Chinese market, also brought the most international characteristics of the popular clothing trend, with keen market insight and advanced design concepts, unique brand culture and fashion, the depth of the integration of art and quickly won the widely respected fashion men, Become China's fashion development momentum and the vane, fashion art and culture leader. RUNPIN2013 China New Product Launch With the theme of "Color Gazing • Elegant", RUNPIN accurately expresses RUNPIN's study and reflection on the evolution and evolution of color fashion and art aesthetics. Men are no longer as quiet and boring as the traditional black and white ash. Also have a bright fashion taste and the pursuit. This season's products, based on the design concept of the carving aesthetics of the ancient Spanish architecture, incorporate fashion elements into the details of the design, revealing the artistic heritage of RUNPIN beyond the age and expressing the elegant artistic taste of the fashion men through vivid colors. By leading the fashion taste and leading the product market, RUNPIN leads the color revolution of a fashionable men's wear! According to the authoritative survey shows that men's trend of life every year by 30% of the rate of increase from the actual market capacity, the number of Chinese men's consumers up to 500 million, the market's consumption The demand is huge and its potential is staggering. The Chinese men's market, the traditional business men began to decline, declining market share, fashion business, casual fashion and other market segments continue to grow. With the economic development and changes in urban lifestyles, dress casual, fashion, is the development trend of the industry. At the same time, consumers are more and more inclined to be able to meet many occasions suitability apparel program! In the continuous diversification of the market trend, the product uniqueness and market segmentation become a magic weapon to win the market. RUNPIN men's clothing-oriented Spanish fashion art, so that products with cultural uniqueness and market segmentation, which is RUNPIN into China since the rapid occupation of the market base. RUNPIN's two product lines - product categories such as single suits, jackets, T-shirts, shirts, jeans, slacks, and accessories for footwear, bags, belts, ties and more Consumers demand for product richness and consumer discrepancy. Among them, Mr. elegant series in the traditional business dress made elegant refinement, based on fashion trends and elements of inspiration, into more fashion taste and artistic genes. From style and fabric technology innovation to the details of the deal are very particular about the integration of fashion and art feel. The product color is mainly simple black and white ash-based, moderate Slim version and personality tailoring, naturally with elegant, to meet the urban elite business and leisure multi-occasional dress needs. Holiday Leisure Series is the urban elite in the daily casual entertainment to provide comfortable and stylish dress style. The same emphasis on style and technology, based on the bold opening of the popular colors and details of the creative design for the product to add modernity and popularity. In order to bring vitality into the brand and create a fashion industry community in order to maximize the competitiveness of its products, Longpin International Group further strengthened the operation and management of RUNPIN market and invested heavily in inviting internationally renowned brand management agencies to assist in managing the RUNPIN brand. Through the customization of RUNPIN brand personality gene identification system, RUNPIN fashion culture will be integrated into products, terminals and promotion systems to further establish the model of Spanish fashion art. Except for the business model, RUNPIN has created a strong market vitality through the building of an industrial community. In the fashion industry, establishing long-term, close relationships is more important than short-term business benefits. The fashion industry revolution advocated by RUNPIN aims to subvert the simple and rough cooperation mode of original enterprises and agents / distributors and jointly create fashion business through building industrial community, strengthening cooperation and support. In the market mode and sales channels, RUNPIN provides professional and systematic help to partners from affiliate support, brand communication, terminal management and retail training to reduce the business risk of partners, manage costs, enhance internal operation capability and external Competitiveness. RUNPIN focus on the pursuit of the perfect combination of art and commerce, aesthetic art to promote business growth, business success to promote the brand culture, through differentiated products and services, establish a differentiated brand image, RUNPIN will achieve the art and Win-win business. Invited like-minded partners, to create a new fashion miracle!