Five major sales essentials

[China Glass Network] 1 Reduce the burden for each other

Take over the jobs that big companies don't want to do, or the jobs they face in the face of high labor costs and unprofitable things to do. Nymville's StandardFunctional Food Group CEO Jimmy Spradley is able to get rid of small-scale production operations by offering new or small-brand foods such as granola breakfast oatmeal The inconvenience has attracted the attention of the food giants. He put orders from multiple companies together to manage a profitable business and is expected to achieve $150 million in sales this year.

2 understand each other's procurement procedures

A technology company in San Francisco called AriaSystems lost a business because salespeople didn't know that the business had to be approved by the three divisions of the customer's business. Company founder Edward Sullivan said his company has been from Disney and Ingersoll since it created separate marketing materials for each group of “influential people” in potential customers. -Rand) and other big companies got the business there. Sullivan is using this method in his newer company to monitor customers' creditworthiness.

3 Adopting a supplier diversification plan

If your company is a company controlled by a minority shareholder, the big company will teach you how to work with them. George Gendron, a board member of the InitiativeforaCompetitiveInnerCity, a non-profit organization in Boston, said: "They not only help you find big customers, but also help you do what you can. Supply them to them." Steven Pedigo, vice president of ICIC, said that large companies that are willing to do business with you may offer consulting services free of charge to help you expand your business.

4 to be creative and diversified

A technology company called Dyn, a 135-person employee in Manchester, New Hampshire, learned that big companies track their own comments on websites like Twitter. As a result, it sent out eclectic videos on the Twitter website to Expedia and four other online travel booking sites, such as a music ad called "Dain fell in love with Expedia." Today, it is already negotiating with four of these potential customers. Ryan O'Hara, the company's head of business development, said, "This move enhances our understanding of what we do and helps us engage in dialogue with our customers."

5 to concentrate on diversification

Don't let big companies ask for time-consuming meetings and phone conversations to distract you. Focus on accomplishing your digital goals, such as developing 1,000 new customers for your customers; if the new requirements from company executives affect your ability to complete your tasks, tell them loudly. Let them go back to the purpose they agreed to join. David Rich, CEO of ICC/Decision Services, a consulting firm in New York City, suggested. If you express your thoughts, you will win a steady stream of business.

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