Ten Years of Grinding Swords and Legends

With the signs of economic recovery appearing and the successful holding of the two National Conferences, CHIC2010 will play a role as a vane of the apparel industry in China and even in the world. Although the 2009 Service Expo has withstood the economic crisis, the operation has not improved. Now that with the two conferences drawing a close, the lively opening of the 2010 service fair will, to some extent, herald the recovery of China’s economy. Among the many exhibited brands, Shulang took the lead in advocating a low-carbon concept, creating a fully recyclable booth, displaying environmentally-friendly clothing, implementing an experience-based franchise model, and providing humane services. It will become the biggest highlight of the entire show, with practical actions. Interpreting the harmonious and harmonious corporate image.

Shulang adhering to the "quality, sunshine, harmony," the concept of brand culture, and constantly strengthen the construction of corporate teams and corporate culture, based on building a quality-based comprehensive competitiveness of enterprises, and constantly enhance the soul of creativity and aesthetics, creating a rich cultural heritage of Confucianism The enterprise style has set a brand new responsibility model for Chinese garment enterprises.
Shu Lang ten years, quality ten years at the annual service expo, Shu Lang brings its three major women's brands "Shu Lang, the United States and rattan, Gaoge" Qi Yao exhibition. With the influence of "Shulang"'s own brand, it actively plays a leading role in China's national independent brands; it conveys Shulang harmony, sunshine, and quality to the world through the fashion style of "Yanteng" and "Gaoge" and its splendid and fresh style. Cultural concept. From the aspect of corporate social responsibility, with an open mind, let China and the world appreciate Schulon. Shu Lang also took the opportunity to show the world the unique cultural and spiritual charisma.

Over the past 10 years, Shu Lang has always been adhering to "doing national independent innovation companies and striving to build a world brand", with a noble sense of social and historical responsibility, the integration of the essence of Confucian culture, borrowing fashion products to pursue the roots of Chinese culture, build quality, harmony, sunshine Shu Lang. Behind Shulang's lucid and clear brand culture is Shulang's sense of quality. From fabric selection to product design to processing, etc., Shulang's sense of quality is reflected in every detail. We place quality on the first place in production, and strictly control every process in the production process. We strive to perfect our products, strive for excellence, create perfect quality, and build quality. The Shulang people who are unremittingly pursuing and conscientious to do things, based on the example of the national independent innovation brand, pay attention to the quality of the clothing, comprehensively improve the overall quality of life of the consumer groups, and create a trustworthy corporate image.

Shulang Life, Sunshine Eternity The company has been advocating a healthy and healthy Shulang life deeply rooted in the people's minds, creating a eternal classic fashion culture of the sun, showing to the people outside the industry a vibrant, sunny and eternal corporate image.
At the beginning of its creation, Shu Lang launched a cultural concept of "Sunshine Women and Shulang Life" through the use of branded products to meet the needs of urban white-collar workers in pursuing high quality of life, depicting high-quality fashion life and bringing elegant fashion to people. New feelings. It is based on the profound understanding of "the highest realm of life is clear and comfortable" and realizes that the real life should be the sunshine life and the Shulang life. Shu Lang focuses on creating a comfortable and bright mood for white-collar women in the workplace, sharing the sunshine life and demonstrating forever The beauty, to achieve self-improvement.
The concept of the Sun Culture advocated by the company is also reflected in many aspects such as employing mechanisms, team building, brand management, etc., and strives to use the carrier of cultural heritage - people carry forward the Shulang Sunshine Culture inheritance, and create a brand enterprise that can grasp its own history.

Shulang world, harmony and common prosperity Under the background of the current economic era, in order to achieve economical environmental protection, Shulang integrates low-carbon environmental protection concepts into the company's harmonious and sunny Shulang cultural concept, promotes low-carbon booth decoration, and leads domestic With the new trend of low-carbon booths, the participating apparel fabrics are all natural fibers such as cotton and linen, which consume less energy and can be recycled. This not only conforms to the development trend of the times and fulfills corporate social responsibility, but also opens up new roads for future apparel companies. Measures to create a Shulang world in which people and nature, people and society are in harmony and common prosperity.
At the same time, Shulang firstly created an experience-based joining mode during the exhibition to provide a self-service platform for visitors to strive to create a free, stylish and transparent communication space, convey a saving and pragmatic cultural philosophy of fashion, and effectively reflect the industry Sexuality, professionalism, strong national responsibility and national pride, constantly innovating and leading the fashion trend.

Under the leadership of Chairman Wu Jianmin, Shu Lang is fully committed to shaping the Sunshine Shulang culture and sharing the brand concept of Shulang with the people in the industry. Through continuous fission and promotion, Shu Lang creates and inherits the Shulang culture of quality, harmony and sunshine. Tenacious vitality and strong sense of national responsibility, respect for tradition, create the future, and guide the future direction of China's textile and apparel industry!

If a country or a nation wants to develop for a long time, it must rely on the joint efforts of all ethnic groups and strong patriotic enthusiasm. But this is not only an emotion, but also an idea, a spirit. Only by patriotic feelings of a Chinese person and running a business with a strong national self-confidence and pride can the Chinese national brand enterprise In the end, it will become international, successful and brilliant.
--Shandong Shulang Clothing & Accessories Co., Ltd. Chairman Wu Jianmin